La Suerte

Designed limited-edition football shirts in collaboration with Pietá, overseeing every stage from concept to final production.

Project

Led the design of two limited-edition football shirts for the MAESTRO FC × Pietá collaboration, created for the fictional club "La Suerte", inspired by a previous Pietá collection. Pietá is a Lisbon-based independent fashion brand celebrated for handmade pieces crafted from vintage and sustainably sourced textiles, blending classic, genderless silhouettes with American and Japanese workwear influences while keeping Portuguese heritage at the forefront. We brought these values into the La Suerte kits in the form of silhouette and patterns to the art direction of the photoshoot. The collection included a short-sleeve kit for spring/summer and a long-sleeve kit for autumn/winter. I worked directly with the manufacturer, overseeing and approving every production decision to ensure the final pieces balanced sportswear performance with Pietá’s distinctive cultural storytelling.

Client

MAESTRO FC and Pietá

Year

2024-2025

Services

Creative Direction

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Design & Development

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Production Oversight

Services

Creative Direction

/

Design & Development

/

Production Oversight